Information We Collect
Personal Information You Provide
You do not need to provide us with any personal information if you simply want to browse through this website and learn more about our products. However, we do ask you to provide us with personal information when you subscribe to our mailing list, fill out a form, or place an order on our site. This information may include, but is not limited to, your name, email address, mailing address, and phone number.
We may use a variety of methods, including “cookies,” to collect non-personal information about visitors to our website. Cookies are small, often encrypted text files, located in browser directories. They are used by web developers to help users navigate their websites efficiently and perform certain functions.
Usage of Cookies
We utilize third-party analytics tools, such as Google Analytics, to automatically collect non-personal information about visitors to our website. This information includes, but is not limited to, how often a user visits this site, what pages they visit when they do so, and what other sites they used prior to coming to this site. We use the information gathered by Google Analytics only to improve this site.
Google Analytics employs cookies to define user sessions, which allows for the collection of data about how visitors are using our website. Google Analytics uses only first-party cookies for data analysis. This means that the cookies are linked to a specific website domain, and Google Analytics will only use that cookie data for statistical analysis related to a user’s browsing behavior on a specific website. According to Google, the data collected cannot be altered or retrieved by services from other domains. If a user chooses, they can opt out by turning off cookies in the preferences settings of their web browser.
Additionally, we may permit certain third party companies to help us tailor advertising that we think may be of interest to you based on your use of our website and to otherwise collect and use data about your use of our website. For more information, please see the “Advertising” section below.
Other Tracking Methods
We utilize other tracking methods to monitor performance of email communications sent to users subscribed to our mailing list. We use a tracking pixel in the emails to track “opens” and encoded URLs to track the clicks received by links within our communications. This information is used internally only to help us deliver relevant communication and is not shared with any third parties.
How We Use Your Information
We use personal and non-personal information gathered on our website to establish and enhance our relationship with our customers and/or website users.
We use personal information you supply to provide you with customer support, process transactions, respond to requests, send newsletters and updates, send special offers and advertisements, and seek your opinions and feedback.
We use your information, both personal and non-personal, to operate, provide, improve, and maintain our website, to develop new products and services, to prevent abuse and fraud, to personalize and display advertisements and other content for you, and for other administrative and internal business purposes.
We use your information, behavioral metrics, geo-location data, demographic data and marketing preferences to personalize and display advertisements and other content for you.
We also may permit certain third party companies, such as Google AdWords, to help us tailor advertising that we think may be of interest to users and to collect and use other data about user activities on our website. These companies may deliver ads that might also place cookies and otherwise track user behavior. These companies may use information about user behavior in order to provide customized advertisements across various services and products. In the course of providing these services, products or placing advertisements, these third party companies may place or recognize a unique cookie on your computer, and may record information to these cookies based upon your activities on our website and on third party websites.
You may view a list of other third party service providers who collect information, and/or opt-out of such collection of information about you, by visiting networkadvertising.org/choices or aboutads.info/choices. Please note this does not opt you out of being delivered advertising. You will continue to receive generic ads.
How We Protect Your Information
We use commercially reasonable means to protect the integrity of our website and limit access to your personally identifiable information. We also limit the amount of information that we collect to the information we believe is minimally necessary for us to provide our service.
Steel Design Solutions
1451 W. Cypress Creek Road, Suite 300
Ft. Lauderdale, FL 33309